2002-05-02 8:03 p.m. I don't know that I understand Zima's new ad campaign. Choose beer, you're a redneck. Fine. I am. Choose one of the iced vodka drinks, you're trendy. Fine. Whatever. Bust choose Zima and all of a sudden you're in a bad porn flick? (And by "bad porn flick" I really mean "my deepest fantasy".) Somehow I doubt it. When I was in high school if you chose Zima, you'd get your ass kicked. No question. Why does Zima constantly feel the need to reinvent their image? Shouldn't that tell them something? They're like the N.K.O.T.B. of wussy drinks. downtown----uptown leave me a note, fool!

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